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Online Retail Therapy, Gone Local

January 30, 2012

Photo curtesy of Partisan.

In the February issue of BRAVA (on stands this week!) we powered up our laptops and went hunting for great online retailers who call Madison home. To our delight, we discovered that if you want to click your way to local stores, there are a plethora of great options! In addition to the three featured in our Live in Style section, here is a list of several more stores sure to satisfy your craving for the latest styles and beauty products!

What it is: While Madison boasts the uber-stylish Bop’s only boutique location, shoppers worldwide head to its online counterpart for stylish wears.
What we love: Known for brand name goods in clothing and accessories, we love the selection of dresses, and of course the denim!
Where to go:
The Century House
What it is: While Century House is best known for their Euro-chic furniture and home items, they also carry a selection of artfully crafted sweaters.
What we love: Chic and oh-so-comfy, their sturdy sweaters will make you feel like you’ve jetted off to the Alps.
Where to go:
What it is:
Local boutique Chauette’s selection of casual and contemporary women’s clothing, accessories, children’s clothing and gifts is now just a click away! The site is a welcome addition to their current boutiques in Paoli and Middleton.
What we love:
The wear-with-anything tops, flowy spring dresses and denim that make looking effortless a cinch.
Where to go:
What it is:
From party dresses to ball gowns, Citrine boasts a wide selection of beautifully made apparel great for special occasions. You’ll also find the perfect lingerie to complete your head-to-toe glamorous look.
What we love: The wide variety of styles, from trendy to timeless, and the ease of one-stop-shopping.
Where to go:
What it is:
With a reputation for unique and exclusive items for men, Context is one of downtown Madison’s premiere shopping destinations for effortlessly cool styles.
What we love:
Collaborative items created by Context and various designers make for many rare finds.
Where to go:
Pop Deluxe:
What it is: In addition to the unique selection of super fun gifts and home items, Pop Deluxe also carries an array of purses, luggage, jewelry and watches in unique and trendy styles. 
What we love: The jewelry and watches. Both cozy and crafty as well as modern and chic, you’re sure to find a piece that fits your personality.
Where to go:
What it is: Packed with gorgeous handmade home decor, jewelry and accessories, SERRV’s online store and Monroe Street boutique offer fairly traded gems for your home and wardrobe.
What we love: The colorful and unique jewelry that will give your look a worldly vibe.
Where to go:


The Soap Opera
What it is: While you won’t have the same sensory experience on their website as you do walking into their State Street store, The Soap Opera’s website is still a convenient place to head for all the high-quality soaps and beauty accessories your nose will fall in love with.
What we love: Their selection of oils and soaps that can be customized with essential oils to match your mood or personality. 
Where to go


What it is: Boasting a huge selection of both well-known and up-and-coming designers, Twigs carries ultra-chic clothing, handbags, jewelry and accessories that will set you apart from the crowd. Their online store has a wonderful, easy-to-use layout, and the selection is as wide an in their retail space on Monroe Street.
What we love: The beautiful, high-quality pieces that will make you feel like you belong on the runway.
Where to go:


Here are the fabulous stores featured in our February issue:

Duluth Trading Co.
What it is: Whether you work hard in the garden or around the house, Duluth Trading Co.’s mission is to keep you comfortable all the while. Simple and casual but big on quality and design, they boast a large online shop along with a Mt. Horeb retail outlet.
What we love: The casual, long-lasting denim and comfy shirts you’ll want to live in.
Where to go:

Fair Indigo
What it is: From apparel for the whole family to jewelry, gifts and snuggly accessories, Fair Indigo offers one-stop shopping for a variety of fair trade goods at a very fair price.
What we love: With clothes that are cozy, colorful and always in style, look for simple dresses and tops perfect for layering each season.
Where to go:

Partisan (pictured)
What it is: Specializing in American-made designer fashions, this recently opened e-retailer combines high-style goods with a high goal: to support American businesses and create jobs.
What we love: Shop for sleek denim, eye-catching dresses and a variety of chic accessories to top your look off just right.
Where to go:


Handmade Heaven:
When you’re in the market for stylish apparel and accessories (for your wardrobe or your home), is one of the best places to find handmade, local goods online. From the home page hit the “Shop Local” link to search sellers based in Madison and you’ll be treated to a selection of uber-cute and vintage-inspired jewelry, clothes and home décor so huge, it’ll be hard to click away.

One Comment leave one →
  1. January 31, 2012 11:54 pm

    Now-a-days retailers are doing good job. they help lots for online shopping and buyers found everything by online very easily. Thank you for sharing………….

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